(Toronto, ON - April 23, 2010) - MAVERICK Public Relations today launches its second annual MAVERICK Idol interview competition to select the company's annual summer PR intern. The lucky winner will be granted a twelve-week paid internship at the award-winning boutique PR firm in Toronto.

"Last year the MAVERICK Idol contest gave me the perfect opportunity to start my career as a PR professional here in Toronto," says 2009 MAVERICK Idol contestant Katie Boland. "The contest was a fun challenge to show off my PR skills and it opened many doors for me and eventually led to my full-time position here at MAVERICK as an account coordinator."

Contestants are asked to express their interest by emailing their resume to idol@maverickpr.com by Friday May 7 at 5 pm. Applicants will receive a mini assignment for a fictional product launch on Monday May 10 and must arrive in person for their audition on Wednesday May 12, at 10 a.m. at the MAVERICK PR offices, located at 39 Madison Avenue.

Each contestant will be invited to present for exactly five minutes on how they would use public relations to launch the fictional product. Judges will be looking for creativity, public speaking skills, professionalism, impact and PR acumen. If participants pass the first audition, they will be asked back to the final round later the same afternoon and have an additional five minutes to impress the judges by answering a series of pointed questions. Total audition time: 10 fast-paced minutes. And the new MAVERICK Idol will be announced same day.

"Candidates can come from any university, college or workplace, as long as they can demonstrate their knowledge of the industry and passion to work here at MAVERICK," says Julie Rusciolelli, MAVERICK President. "We see this as an innovative way to interview as many intern candidates as possible in a short period of time, while providing all aspiring PR professionals an opportunity to present and get feedback from seasoned PR veterans."

Ms. Rusciolelli estimates she receives about 10 resumes and inquiries a week from recent PR grads and students seeking advice on how to get into the business or further their careers.

Competition Details
The competition is open to any resident of Canada. Contestants must send their resume to idol@maverickpr.com to register and show up in person on May 12 at 39 Madison Avenue, Toronto, Ontario.

About MAVERICK
MAVERICK Public Relations is an award-winning full-service agency based in Toronto. The agency, which celebrates its 11th anniversary this year, boasts a roster of blue-chip clients and as well as many of Canada's top up and coming brands. The agency has four distinct practice areas, including consumer marketing, advanced technology, corporate and professional services, and health and wellness. For more information about the company please visit: www.maverickpr.com

For media inquiries:

Stephen Rouse SVP, Client Services

416-640-5525 x224

stephenr@maverickpr.com